If you like to really feel the padding underneath your feet when you run, Hoka is the shoe for you. Hoka develops its shoes around a few basic principles: Adding extra cushioning to absorb impact forces, using light materials, and creating a wide rocker sole to preserve momentum and create a smoother ride. What to Consider When Shopping for Hoka Running Shoes With direction from RW editors, I combine all that info to choose what shoes make it onto this page. To write articles like this, I talk with brand reps about the company’s latest shoes and tech, consult RW tester feedback, and draw on my own experience with the running shoe industry. Running shoes is the category of gear I’ve written about the most, and I have firsthand experience with models from a range of brands. Shop more running shoes on sale for Black Friday The Expert: I became a runner in middle school and have covered running and outdoor gear for years, both on-staff at Runner’s World and as a freelance journalist. Best Running Accessories The Best Hoka Running Shoes.More of The Best Running Gear: Best Running Shorts Then, I’ll highlight the best pairs the brand makes right now for every kind of runner. To help you pick the right pair for you, I’ll walk you through the main technologies used in Hoka shoes and explain what those features do. The best Hoka running shoes cover the full spectrum of running, so whether you need a dependable trainer, a rugged trail shoe, or a pair of speedy kicks for race day, the company has models to meet your needs. The idea caught on, and now Hoka makes some of the best running shoes around. Founded in 2009 by French trail runners Nicolas Mermoud and Jean-Luc Diard, Hoka was born out of their desire to bring the cushioned, floating feeling of skiing powder or riding a flowy mountain bike trail to running.Īfter making some prototypes and working with a Chinese company to develop a new kind of EVA foam, Mermoud and Diard came up with the basic Hoka recipe: Shoes that are soft and well-cushioned to soak up impact forces but light enough to feel peppy. What do powder skis, mountain bikes, and Hoka running shoes all have in common? They’re all designed to provide a smooth ride over varying terrain.
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